ASSOCIATION
BPCA has won a highly commended award for ‘support’ at the 2024 Memcom excellence awards.
The award ceremony was in London on 28 September 2024 and BPCA picked up the accolade for work on new and existing member benefits.
Communicating the benefits of being part of a trade association is a huge task. BPCA undertook a project designed to answer the question, “What is BPCA doing for us?”
We aimed to:
- Develop new benefits with cost-saving implications for members
- Communicate existing and new benefits better
- Increase the use of member benefits and gather data on their usage.
One of the outcomes was our Big Book of Benefits, updated every year and sent to every main member contact at BPCA member companies.
BPCA Head of Membership, Dee Ward-Thompson, explained:
"While we already had a huge raft of benefits available, more work was done in collaboration with the BPCA Servicing Committee to help identify any gaps where members could save costs, such as on vehicles, computer equipment and uniforms.
"Leveraging our established network of suppliers, partnerships, and through proactive outreach, we successfully negotiated and secured 68 new membership benefits, including valuable affiliate offers from renowned brands like B&Q TradePoint, Dell, and Which? Trusted Trader."
She continued, "We then set about establishing a communications plan to make sure that members knew about all the wonderful benefits that are available to them, their teams and in some cases even family."
BPCA Chief Exec, Ian Andrew collected the award. He said:
"We're really proud that the hard work of our volunteers and Staff team has been recognised by Memcom. The competition at these awards is incredibly tough, so to be highly commended was brilliant."
WHAT DO YOU GET?
If you're not sure what member benefits are available, take a look at our website and take advantage of lots of great discounts/freebies!
bpca.org.uk/benefits
Source: Online