By generating leads and marketing effectively, businesses can increase their chances of converting potential customers into paying customers. This can lead to increased sales, revenue, and profits.
In this webinar, Scott will cover:
- Where can we get leads from and what platforms are worth exploring?
- Should you be on social media - risks and opportunities?
- How do you keep track of your leads and nurture them into referrals?
Speaker: Scott Johnstone, Marketing, Technology and Communications Manager, British Pest Control Association
This online webinar is completely free for BPCA members. If you're not currently a BPCA member, you can find out about joining membership at bpca.org.uk/membership.
Note: If you watch the webinar live and provide your CPD number, your CPD points will be added to your BPCA Registered account for you but it can take up to 48 hours for those points to appear. Thanks for your patience.
Book now
CPD POINTS
- 1 BPCA Registered point
- 1 Basis Prompt.
SPEAKER
Scott Johnstone
Marketing, Technology and Communications Manager, British Pest Control Association
Scott has a background in developing marketing and communication activities for numerous commercial and not-for-profit organisations. He holds a first-class degree from Aberystwyth University and is a certified digital copywriter. With a particular interest in web activity, brand identity, social media and journalism, Scott gets to put his passions into practice across the pest management sector, helping the Association's voice be heard far-and-wide.
TERMS AND CONDITIONS
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You must be employed by a BPCA member company to watch this webinar. Non-members registering for the event will have their booking cancelled and will be unable to join the session.